ZLX launches in Indonesia
Electro-Voice recently launched its new ZLX line of powered and passive portable loudspeakers at a special event held on Friday, June 14 at entrada café, BEJ - Sudirman, Jakarta.
The event was organized by Bosch Security Systems Indonesia distribution partners Y2C International with support from Bosch Security Systems (EV corporate ownership).
The event itself was attended by nearly 100 invited participants who were welcomed by EV representatives; Ong Kah Seong, General Manager of Bosch Security Systems Indonesia; and by Y2C International, represented by General Manager Mario Susetyo.
ZLX brings a host of unique features and best-in-class performance to its price segment, as described by Patrick Hau, Senior Product Marketing Manager, ProSound Asia Pacific. The guests had many questions – the first ten of which were rewarded with EV USB sticks – and the sat down to dinner with entertainment including an acoustic performance by EV contest-winners Four of Us. EV and Y2C also announced the door prize winner and let the guests enjoy the rest of the night with DJ sets and dancers.
Response to the event was uniformly positive: attendees confirmed ZLX is on-target as a highly-competitive, great value option for Indonesian customers, and Y2C International and EV/Bosch are poised to take their partnership to new level of success in this market segment.