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Dealer Incentive Trip to Aruba a Huge Success!

December 18th, 2006

From November 28th to December 3rd, Telex entertained qualifying dealers in the Caribbean climes of Aruba. In recognition of their fantastic 2006 sales, over 350 attendees spent the week recreating with key sales representative and manufacturer staff.

Attendees participated in meetings that covered a variety of sales and product specific training in anticipation of even greater 2007 sales. Perhaps the most significant breakout session covered the recent acquisition of Telex and its brands Electro-Voice, Midas, Klark Teknik, RTS, Telex, Vega, and Dynacord by Bosch. Following the presentation given by Robert Mulatz, Vice President Business Unit Communications Systems, Bosch ST, dealer feedback on the merger was unanimously positive. Bosch and Telex staff was on hand to answer and discuss any questions. Dealers from across the U.S. agreed that the future looks bright for the pro audio brands under new Bosch leadership.

Thomas Hansen, VP Sales, Telex, comments: “The 2006 dealer sales incentive trip to Aruba was a huge success. The business that our family of dealers did in 2006 was fantastic and we look forward to an even bigger year in 2007. Following the recent acquisition of our company by Bosch, the enthusiasm of our dealers couldn’t be stronger. Our dealers are truly honored to now be part of such a prestigious and innovative company.“

President and CEO of Ft. Lauderdale-based Sound & Lighting Systems, Jay Krause, was duly pleased with the incentive trip. Krause remarks: “My family and I had an incredible time in Aruba with all of our friends from Telex and Bosch. It is monumental in today’s day and age to be able to share a great vacation with the same partners that help us all year round in business. I am so excited to go next year that I am already fired up and making sales to be prepared for next year’s trip.“

press contact:
Guy Low
Manager, PR/Media

(952) 736-3935
guy.low@us.bosch.com
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